*, *::before, *::after {
  margin: 0;
  padding: 0;
  box-sizing: border-box;
}

body {
  font-family: 'Plus Jakarta Sans', -apple-system, BlinkMacSystemFont, "Segoe UI", Roboto, sans-serif;
  color: #2a2d35;
  background: #f6f7fa;
  line-height: 1.6;
}

a {
  text-decoration: none;
  color: inherit;
}

img {
  max-width: 100%;
  height: auto;
}

/* ─── Minimal Header ─── */
.lp-header {
  position: sticky;
  top: 0;
  z-index: 100;
  background: #1d3557;
  padding: 16px 40px;
  display: flex;
  align-items: center;
  justify-content: space-between;
}

.lp-header__logo img {
  height: 50px;
  width: auto;
}

.lp-header__back {
  color: rgba(255, 255, 255, 0.6);
  font-size: 0.9rem;
  font-weight: 500;
  transition: color 0.2s ease;
}

.lp-header__back:hover {
  color: #ffffff;
}

.lp-header__back svg {
  width: 16px;
  height: 16px;
  vertical-align: middle;
  margin-right: 4px;
}

/* ─── Section Containers ─── */
.lp-section {
  padding: 80px 20px;
}

.lp-section--white {
  background: #ffffff;
}

.lp-section--light {
  background: #f6f7fa;
}

.lp-section--navy {
  background: linear-gradient(135deg, #0c1e3a 0%, #1d3557 100%);
  color: #ffffff;
}

.lp-section--gold {
  background: linear-gradient(135deg, #f9c74f 0%, #f0b429 100%);
  color: #0c1e3a;
}

.lp-container {
  max-width: 1100px;
  margin: 0 auto;
}

/* ─── Typography ─── */
.lp-section__title {
  font-size: 2rem;
  font-weight: 700;
  color: #0c1e3a;
  text-align: center;
  margin-bottom: 16px;
}

.lp-section--navy .lp-section__title,
.lp-section--gold .lp-section__title {
  color: inherit;
}

.lp-section__subtitle {
  font-size: 1.1rem;
  color: #555862;
  text-align: center;
  max-width: 650px;
  margin: 0 auto 48px;
  line-height: 1.7;
}

.lp-section--navy .lp-section__subtitle {
  color: rgba(255, 255, 255, 0.7);
}

/* ─── Hero Section ─── */
.lp-hero {
  padding: 100px 20px 80px;
  text-align: center;
  background: linear-gradient(135deg, #0c1e3a 0%, #1d3557 50%, #2a3f5f 100%);
  color: #ffffff;
  position: relative;
  overflow: hidden;
}

.lp-hero::before {
  content: '';
  position: absolute;
  top: 50%;
  left: 50%;
  transform: translate(-50%, -50%);
  width: 800px;
  height: 800px;
  background: radial-gradient(circle, rgba(168, 218, 220, 0.06) 0%, transparent 70%);
  pointer-events: none;
}

.lp-hero__title {
  font-size: 2.75rem;
  font-weight: 700;
  line-height: 1.2;
  margin-bottom: 20px;
  position: relative;
}

.lp-hero__subtitle {
  font-size: 1.2rem;
  color: rgba(255, 255, 255, 0.75);
  max-width: 600px;
  margin: 0 auto 40px;
  line-height: 1.7;
}

.lp-hero__accent {
  color: #f9c74f;
}

/* ─── Buttons ─── */
.lp-btn {
  display: inline-block;
  padding: 16px 40px;
  border-radius: 8px;
  font-size: 1.05rem;
  font-weight: 700;
  font-family: inherit;
  text-decoration: none;
  text-align: center;
  transition: all 0.3s ease;
  cursor: pointer;
  border: none;
}

.lp-btn--primary {
  background: #f9c74f;
  color: #0c1e3a;
}

.lp-btn--primary:hover {
  background: #f0b429;
  transform: translateY(-2px);
  box-shadow: 0 6px 20px rgba(249, 199, 79, 0.3);
}

.lp-btn--white {
  background: #ffffff;
  color: #0c1e3a;
}

.lp-btn--white:hover {
  background: #f0f0f0;
  transform: translateY(-2px);
  box-shadow: 0 6px 20px rgba(255, 255, 255, 0.2);
}

.lp-btn--navy {
  background: #0c1e3a;
  color: #ffffff;
}

.lp-btn--navy:hover {
  background: #1d3557;
  transform: translateY(-2px);
  box-shadow: 0 6px 20px rgba(12, 30, 58, 0.3);
}

.lp-btn--outline {
  background: transparent;
  color: #ffffff;
  border: 2px solid #ffffff;
}

.lp-btn--outline:hover {
  background: rgba(255, 255, 255, 0.1);
  transform: translateY(-2px);
  box-shadow: 0 6px 20px rgba(255, 255, 255, 0.15);
}

.lp-btn--large {
  padding: 18px 48px;
  font-size: 1.15rem;
  border-radius: 999px;
}

/* ─── Scroll link ─── */
.lp-hero__scroll {
  display: inline-block;
  margin-top: 16px;
  color: rgba(255, 255, 255, 0.5);
  font-size: 0.9rem;
  transition: color 0.2s;
}

.lp-hero__scroll:hover {
  color: rgba(255, 255, 255, 0.8);
}

/* ─── Cards Grid ─── */
.lp-grid {
  display: grid;
  gap: 24px;
}

.lp-grid--3 {
  grid-template-columns: repeat(3, 1fr);
}

.lp-grid--2 {
  grid-template-columns: repeat(2, 1fr);
}

.lp-card {
  background: #ffffff;
  border-radius: 16px;
  padding: 32px;
  box-shadow: 0 2px 8px rgba(0, 0, 0, 0.06);
  transition: transform 0.3s ease, box-shadow 0.3s ease;
}

.lp-card:hover {
  transform: translateY(-4px);
  box-shadow: 0 8px 24px rgba(0, 0, 0, 0.1);
}

.lp-card__icon {
  font-size: 2rem;
  margin-bottom: 16px;
}

.lp-card__title {
  font-size: 1.15rem;
  font-weight: 700;
  color: #0c1e3a;
  margin-bottom: 8px;
}

.lp-card__text {
  font-size: 0.95rem;
  color: #555862;
  line-height: 1.6;
}

/* ─── Fee Comparison Bars ─── */
.fee-bars {
  max-width: 500px;
  margin: 0 auto 32px;
  display: flex;
  flex-direction: column;
  gap: 12px;
}

.fee-bar {
  display: flex;
  align-items: center;
  gap: 12px;
}

.fee-bar__label {
  min-width: 110px;
  font-weight: 600;
  font-size: 0.95rem;
  text-align: right;
}

.fee-bar__track {
  flex: 1;
  height: 36px;
  background: #e8eaef;
  border-radius: 8px;
  overflow: hidden;
  position: relative;
}

.fee-bar__fill {
  height: 100%;
  border-radius: 8px;
  display: flex;
  align-items: center;
  padding-left: 12px;
  font-weight: 700;
  font-size: 0.9rem;
  color: #ffffff;
  transition: width 0.8s ease;
}

.fee-bar__fill--mn {
  background: linear-gradient(90deg, #2a9d8f, #38b28a);
  width: 25%;
}

.fee-bar__fill--etsy {
  background: linear-gradient(90deg, #e76f51, #f4845f);
  width: 75%;
}

.fee-bar__fill--fiverr {
  background: linear-gradient(90deg, #c1121f, #e63946);
  width: 100%;
}

/* ─── Steps / How It Works ─── */
.lp-steps {
  display: flex;
  gap: 32px;
  counter-reset: step;
}

.lp-step {
  flex: 1;
  text-align: center;
  position: relative;
  counter-increment: step;
}

.lp-step__number {
  width: 48px;
  height: 48px;
  background: #0c1e3a;
  color: #f9c74f;
  border-radius: 50%;
  display: flex;
  align-items: center;
  justify-content: center;
  font-size: 1.2rem;
  font-weight: 700;
  margin: 0 auto 16px;
}

.lp-step__title {
  font-size: 1.05rem;
  font-weight: 700;
  color: #0c1e3a;
  margin-bottom: 8px;
}

.lp-step__text {
  font-size: 0.9rem;
  color: #555862;
  line-height: 1.6;
}

/* ─── Category Pills ─── */
.lp-pills {
  display: flex;
  flex-wrap: wrap;
  gap: 10px;
  justify-content: center;
}

.lp-pill {
  padding: 10px 20px;
  background: #ffffff;
  border: 1px solid #d4d6dc;
  border-radius: 999px;
  font-size: 0.9rem;
  font-weight: 500;
  color: #1d3557;
  transition: all 0.2s ease;
}

.lp-pill:hover {
  background: #1d3557;
  color: #ffffff;
  border-color: #1d3557;
}

/* ─── Stats Row ─── */
.lp-stats {
  display: flex;
  justify-content: center;
  gap: 48px;
  flex-wrap: wrap;
}

.lp-stat {
  text-align: center;
}

.lp-stat__number {
  font-size: 2rem;
  font-weight: 700;
  color: #f9c74f;
  display: block;
}

.lp-stat__label {
  font-size: 0.9rem;
  color: rgba(255, 255, 255, 0.7);
  margin-top: 4px;
}

/* ─── CTA Section ─── */
.lp-cta {
  text-align: center;
}

.lp-cta__small {
  display: block;
  margin-top: 16px;
  font-size: 0.85rem;
  opacity: 0.6;
}

.lp-cta__buttons {
  display: flex;
  gap: 16px;
  justify-content: center;
  flex-wrap: wrap;
}

/* ─── Conversational / Founder Voice Sections ─── */
.lp-talk {
  max-width: 720px;
  margin: 0 auto;
}

.lp-talk__greeting {
  font-size: 1.8rem;
  font-weight: 700;
  color: #0c1e3a;
  margin-bottom: 8px;
}

.lp-talk__intro {
  font-size: 1.1rem;
  color: #555862;
  line-height: 1.8;
  margin-bottom: 0;
}

.lp-talk__heading {
  font-size: 1.5rem;
  font-weight: 700;
  color: #0c1e3a;
  margin-bottom: 16px;
}

.lp-talk__text {
  font-size: 1.05rem;
  color: #2a2d35;
  line-height: 1.8;
  margin-bottom: 16px;
}

.lp-talk__text:last-child {
  margin-bottom: 0;
}

.lp-talk__text strong {
  color: #0c1e3a;
}

.lp-talk__accent {
  color: #f9c74f;
}

.lp-section--navy .lp-talk__greeting,
.lp-section--navy .lp-talk__heading {
  color: #ffffff;
}

.lp-section--navy .lp-talk__text {
  color: rgba(255, 255, 255, 0.85);
}

.lp-section--navy .lp-talk__intro {
  color: rgba(255, 255, 255, 0.65);
}

/* Divider between talk sections */
.lp-divider {
  width: 60px;
  height: 3px;
  background: #f9c74f;
  margin: 0 auto;
  border-radius: 2px;
}

/* Honest/real note box */
.lp-honest-box {
  max-width: 720px;
  margin: 0 auto;
  background: rgba(249, 199, 79, 0.1);
  border-left: 4px solid #f9c74f;
  border-radius: 0 12px 12px 0;
  padding: 28px 32px;
}

.lp-honest-box .lp-talk__heading {
  font-size: 1.25rem;
  margin-bottom: 12px;
}

.lp-honest-box .lp-talk__text {
  font-size: 1rem;
  margin-bottom: 12px;
}

/* ─── Cross Link ─── */
.lp-crosslink {
  text-align: center;
  padding: 40px 20px;
  background: #e8eaef;
}

.lp-crosslink a {
  color: #1d3557;
  font-weight: 600;
  border-bottom: 1px solid rgba(29, 53, 87, 0.3);
  transition: border-color 0.2s;
}

.lp-crosslink a:hover {
  border-color: #1d3557;
}

/* ─── Footer ─── */
.lp-footer {
  background: #0f1923;
  color: rgba(255, 255, 255, 0.6);
  padding: 60px 20px 30px;
}

.lp-footer__inner {
  max-width: 1100px;
  margin: 0 auto;
  display: grid;
  grid-template-columns: 2fr 1fr 1fr 1fr;
  gap: 40px;
}

.lp-footer__brand-name {
  font-size: 1.2rem;
  font-weight: 700;
  color: #ffffff;
  margin-bottom: 8px;
}

.lp-footer__brand-desc {
  font-size: 0.85rem;
  line-height: 1.6;
  max-width: 280px;
}

.lp-footer__col-title {
  font-size: 0.85rem;
  font-weight: 600;
  color: #ffffff;
  text-transform: uppercase;
  letter-spacing: 0.5px;
  margin-bottom: 16px;
}

.lp-footer__links {
  list-style: none;
  display: flex;
  flex-direction: column;
  gap: 10px;
}

.lp-footer__links a {
  font-size: 0.85rem;
  color: rgba(255, 255, 255, 0.5);
  transition: color 0.2s;
}

.lp-footer__links a:hover {
  color: #ffffff;
}

.lp-footer__bottom {
  max-width: 1100px;
  margin: 40px auto 0;
  padding-top: 20px;
  border-top: 1px solid rgba(255, 255, 255, 0.1);
  text-align: center;
  font-size: 0.8rem;
}

/* ─── Responsive ─── */
@media (max-width: 1024px) {
  .lp-grid--3 {
    grid-template-columns: repeat(2, 1fr);
  }
}

@media (max-width: 768px) {
  .lp-hero {
    padding: 70px 20px 60px;
  }

  .lp-hero__title {
    font-size: 2rem;
  }

  .lp-hero__subtitle {
    font-size: 1.05rem;
  }

  .lp-section {
    padding: 60px 20px;
  }

  .lp-section__title {
    font-size: 1.6rem;
  }

  .lp-grid--3,
  .lp-grid--2 {
    grid-template-columns: 1fr;
  }

  .lp-steps {
    flex-direction: column;
    gap: 24px;
  }

  .lp-stats {
    gap: 32px;
  }

  .lp-footer__inner {
    grid-template-columns: 1fr 1fr;
  }

  .lp-header {
    padding: 12px 20px;
  }

  .lp-header__logo img {
    height: 40px;
  }
}

@media (max-width: 480px) {
  .lp-hero__title {
    font-size: 1.7rem;
  }

  .lp-btn--large {
    padding: 14px 32px;
    font-size: 1rem;
  }

  .lp-footer__inner {
    grid-template-columns: 1fr;
  }

  .lp-stats {
    flex-direction: column;
    gap: 24px;
  }
}
